How did Béatrice manage to get 1 order per day? case study Jun 08, 2022

At IAMFASHION we love sharing the success stories of our members.

 

Today, meet Béatrice Lecerf, founder of the natural cosmetics brand “Les Savons de Béa”, and a member since June 2021.

 

What’s her story?

After a career in science and research,...

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How did Florence multiply her turnover by 5 in less than a year? case study Apr 27, 2022

At IAMFASHION we love sharing the success stories of our members.

 Today, meet Florence Stella, founder of the bag brand La Stella, a member since April 2021.

 

What’s her story?

After a career in consulting and beauty, Florence decided to create her own leather goods brand in...

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How did Poppy Magda get sold out online? case study Mar 24, 2022

Madeleine, founder of Poppy Magda, joined IAMFASHION in 2020.

Madeleine’s passion has always been drawing. That is why she enrolled in design and animation studies while pursuing her own sketches on a blog. She got scouted by a magazine and started working as a freelance for several...

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How did Valérie & Audrey successfully pivot their business model? case study Feb 24, 2022

Valérie & Audrey, the founders of Facettes, joined IAMFASHION in November 2020.

 

Valérie and Audrey have been friends for 15 years. Their common passion for outstanding accessories led them to create an e-shop featuring small designers in 2019. Facettes offers a curation...

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How did Morgane become a 100% digital entrepreneur? Jan 26, 2022

Morgane, designer of Malefic Shoes, joined IAMFASHION in April 2021.

Although she started as a sales representative, Morgane’s passion has always been shoes. She was frustrated not to find the perfect ones within the existing offer. She created Malefic in 2016, proposing timeless designs...

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How did Maria successfully launch her educational brand Pereski? case study Nov 19, 2021

Maria, founder of the educational brand Pereski, joined IAMFASHION in March 2021.

Maria started her career in communication, but she was always interested in educational projects and neuroscience. The birth of her son made her think about her next step.Then came the idea of Pereski. 

"J'ai...

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How Agathe Desbois turned into a digital and profitable jewellery brand ? case study Oct 29, 2021

Agathe, founder of her own jewellery brand Agathe Desbois, joined IAMFASHION during the summer of 2020.

Agathe has been fascinated by jewellery since she was a child. She enrolled in the best jewellery schools before becoming Best French Apprentice in 2012 and working for the prestigious Piaget...

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How Les Ultraviolettes tripled its revenue online in less than 1 year ? Sep 22, 2021

Juliette, the founder, joined IAMFASHION in october 2021. 

Graduated in marketing and management, Juliette started her career in Barcelona in a consulting office specialized in textile. Afterwards, she worked in production - swimwear and lingerie - for different luxury brands in Paris. In...

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How does Christel Bussière sell everyday on the Internet? Aug 25, 2021

Christel  joined IAMFASHION in novembre 2020.

After a career in Finance, Christel decided to live her passion. She always was fascinated by savoir faire and jewels. She wanted to learn something new that will make her simply happy in her daily life. She needed to express her creativity. She...

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How did Iné by Sabine become 100% digitally independent ? Jul 14, 2021

Sabine, the founder, joined IAMFASHION in January 2021. 

After a career as a documentalist, Sabine wanted to start living from her passion. She always wanted to be an entrepreneur. Tired of buying non-lasting clothes, she started to create her own. She realized that she could share her...

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How did Maaxine found her market online and build a brand? Jun 30, 2021

Marie-France, the founder, joined IAMFASHION in may 2020.

 After a career in finances, Marie-France decided to live her passion. The shirt was her job uniform. So she decided to create a brand to rethink this essential women's wardrobe piece. She founded Maaxine with one shirt...

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How did Elleanore de Provence become profitable online rapidly? case study May 29, 2021

Meet Sarah from @elleanordeprovence 

Sarah Gabel, the founder of Elleanor de Provence joined IAMFASHION in october 2020.

After a career in Human Resources, she decided to live her passion. She was impressed by the women in her family. They were dressed classy without putting on too much. She...

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