"Learn to enjoy every minute of your life. Be happy now. Don't wait for
something outside of yourself to make you happy in the future."
Being a fashion entrepreneur may seem glamorous and cool.
But the insiders know how difficult it is to build a brand.
The Fashion Industry follows the rules that no one questioned for years.
What's wrong with this system?
This business looks more like a hobby, with many expenses and never-ending expectations of something that never comes.
Also, retailers themselves are in a very fragile situation with the Coronavirus pandemic.
Besides, the fashion week calendar and events are no more sustained.
So what are the options that are open when starting a brand?
Whar's the difference with the previous model?
You enjoy your business and make your living with it.
You know where you're going and you control every step and your customers' relationship.
You understand the unique value your brand offers, and you stand out.
Want to know how to build a fashion brand during the coronavirus period?