Building a fashion designer brand is no more about managing a creative part.
You need to be multitasking to get results out of your business.
Multi-tasking means being able:
- Building your website.
- Knowing how to attract traffic to your website.
- Learning how people interact with your products and discover your site.
- Understanding how to help your customers in their discovery journey.
- Realizing how to use leverage to build valuable offers and more sales.
Data is everything in your business:
- it's the oxygen of your e-com business.
- It's how you grow and establish a profitable brand.
- If you do not know how to use it, you need to learn it.
Based on data you can build:
- Profitable fb ads (both cold and warm traffic).
- New offers (this is what will convert your ads into profitable ones).
- Bundles (yep, if you know what sells best together go for it).
- Create new products.
- Know which products to pull out and when.